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This Mama Means Business · Show notes

Episode 102 · Solo episode

The #1 Difference Between a Tripwire & an Upsell When Selling A Digital Product (The Spotlight Club LIVE Q&A)

· 10 min listen

About this episode

A listener question from a live Q&A call in my visibility membership was too good not to share: what's the actual difference between a tripwire and an upsell? I explain what a tripwire generally is and how it's set up after someone signs up for or buys a digital product, what an upsell is (with examples of what to include at a more substantial price point), and what I'd do with your new subscribers after contributing to a bundle or large collaboration.

This Mama Means Business

EP 102: The #1 Difference Between a Tripwire & an Upsell When Selling A Digital Product (The Spotlight Club LIVE Q&A)

With Kylie Kelly

Listen to the episode

What you'll learn

  • What a tripwire generally is and how online business owners set it up after someone signs up for or purchases a digital product.
  • What an upsell is and some examples of what you can include for a more substantial price point.
  • What I’d recommend to do when it comes to your new subscribers after you’ve contributed to a bundle or large collaboration.

For this week’s solo episode, I wanted to share with you a little snippet into one of our live Q & A calls in my visibility membership, The Spotlight Club. One of my clubbers was asking about the difference between a tripwire and an upsell and what to do post bundle… and it was too good not to share here!

If you too have been wondering about this, tune into this episode.

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