Episode 103 · With Jenny Roth
5 Things Every Sales Page Needs To Make More Sales with Jenny Roth
· 31 min listen
About this episode
Most of us could use better copy on our websites, so I chat with my friend Jenny Roth, a launch and website copywriter, about sales pages. She shares how she gets past the blank page and the five sections to improve for better conversions: your promise or guarantee, how you present testimonials, the moment of highest tension, how to prequalify readers, and the customer journey overview of what happens next.
This Mama Means Business
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Listen to the episode
What you'll learn
- Jenny’s story and how she discovered her love of copywriting.
- What Jenny does when she’s staring at a blank page and worried she won’t write anything good enough (and yes, these fears even pop up for professional copywriters!)
- The 5 sections of a sales page you need to consider improving to see better conversions: 1. Your promise or guarantee…2. How you present testimonials from past clients.3. The moment of highest tension and how you should communicate that on your sales page.4. How to prequalify anyone reading your sales page before they buy or enrol.5. The customer journey overview when they sign up - what happens next?
I'm so excited to welcome my friend Jenny on the podcast to talk all things copywriting and sales pages. As small business owners I feel like we could all use better copy on our websites and representing our offers and the value that Jenny dropped in this episode was huge!
Grab a pen and paper and let's dig in...
About Jenny Roth
Jenny Roth is a launch & website copywriter for coaches & creative service providers. She specializes in joyful, strategic copy that generates leads and welcomes your clients with open arms. Her mission is uncovering words that will resonate most with your clients, so you can have higher converting, fun-to-read copy, without spending hours upon hours at your keyboard to make it happen.
Website: www.jennyrothcopywriting.com
Instagram: @jennyrothcopywriting
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