Episode 22 · With Hilary Krueger
How To Show Up Online As Your Damn Self & Build Your Personal Brand with Hilary Krueger
· 34 min listen
About this episode
Brand colours won't pay the bills. I chat with Hilary Krueger about building a personal brand and showing up online in a humanised way, with storytelling as the foundation of it all. She shares why speed wins as an entrepreneur, why she doesn't believe in build it and they will come, and which stories to tell to connect with your ideal clients.
This Mama Means Business
EP 22: How To Show Up Online As Your Damn Self & Build Your Personal Brand with Hilary Krueger
With Kylie Kelly
Listen to the episode
What you'll learn
- How speed wins EVERY TIME as an entrepreneur - our real job if we want to be successful is to move fast and make it perfect later.
- Why it’s more important to build a personal brand and relationships over just building a business - brand colours won’t pay the bills.
- How Hilary believes that the belief that ‘build it and they will come’ is bullshit and instead, we need to start helping one person, that one person becomes two, two become four - and then we start to get known for what we want to be known for.
- The key elements in creating a personal brand and how storytelling is the very foundation of everything (she also shared her insight on what stories we should be telling to connect with our ideal clients!)
This week on the podcast I sat down with Hilary Krueger and we chatted all things personal brands. She shared how to tell stories, how do we get people to connect with us and with what we're doing in a humanised way and so much more. This is a juicy episode friends, I think you’re going to love it!
About Hilary Krueger
If I were a color I’d be green.
Enneagram 8w7, generator.
Adhd (diagnosed in high school)
4 kids.
Living in Minnesota.
3x business owner.
Past Hair colorist.
Storyteller. (Stories are the life blood of your business)
Obsessed with the fucking Green Bay Packers.
Loud talker when I’m passionate.
(I’m not yelling I’m just making my point crisp. Ya feel me?)
In love with Emailing Marketing.
Woo-adjacent 🙃
I love out loud.
Love some good lyrics, only the millennials will remember writing them as your AOL away message. 😂
Past gym owner.
Chocolate cake is the best food.
I always buy local coffee beans.
Marketing isn’t about making a sale.
Marketing is a long game, not a quick fix.
I’m fairly liberal, and I tell my audience. I don’t care.
My favorite clients are the ones who know there is work to be done, but ok with doing it.
CONNECT WITH HILARY:
Instagram: @hilarykrueger
Website: Hilary Krueger
Instagram: @_kylie_kelly_
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