Episode 64 · With Lauren Loreto
3 Things You Need To Consider When Prepping Your Marketing For Maternity Leave With Lauren Loreto
· 12 min listen
About this episode
I'm re-sharing a training Lauren Loreto gave at The Pregnant CEO Summit on prepping your marketing for maternity leave. She explains how she prepared hers, the top, middle and bottom of funnel content you need, and why scheduling promotional and evergreen content ahead matters. She also shares promotion ideas to bring in cash before you go on leave, and what to outsource in your business and personal life.
This Mama Means Business
EP 64: 3 Things You Need To Consider When Prepping Your Marketing For Maternity Leave With Lauren Loreto
With Kylie Kelly
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What you'll learn
- How Lauren prepared her marketing for maternity leave and how you can too!
- The different elements that make up a marketing funnel (top of funnel, middle of funnel and bottom of funnel) and what kind of content you need to focus for the different funnel types on as a business owner.
- The importance of scheduling promotional and evergreen content to be released while you’re on Maternity Leave.
- Ideas for different promotions to help inject some cash into your business before you go on leave.
- What you can think about outsourcing in both your business and your personal life to be able to get more done before you have your baby.
For today’s episode I’m re-sharing a powerful training that the incredible Lauren Loreto gave at The Pregnant CEO Summit earlier this year… it is jam packed full of tips and strategies for any pregnant women that are needing to think about prepping their marketing for their maternity leave! Enjoy!
About Lauren Loreto
Lauren is a creative marketing consultant and brand strategist. With over 10 years of industry experience, she helps brands increase their revenue and share of voice through innovative and sustainable marketing strategies. She is all about having FUN and uses her passion for creativity to show up and deliver these next-level strategies to her clients - and even dive into the trenches with them to help them execute. When she's not writing marketing strategies, she's hanging with her baby girl, husband and doggos (probably somewhere outside).
Instagram: @brandgoodtime
Podcast: She’s Busy AF
Website: Brand Good Time
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