THE EMAIL GROWTH SHOW EPISODE 194
Ever feel like traditional summits just don’t hit the mark anymore? This one’s for you.
In this episode of The Email Growth Show, I take you behind the scenes of Inside The Inbox Season 2 – the audio only summit that flips the script on what it means to grow, nurture, and sell through your email list in 2025.
We talk about what inspired the event, how Season 2 goes even deeper than before, the charity component I’m beyond proud of, and what’s waiting for you inside the feed.
Listen to this episode here:
TL:DR:
What you’ll learn in this episode:
– Why I created Inside The Inbox (spoiler: I was done with the BS)
– What’s new in Season 2 (30+ speakers, 3 themed days, and Voxer-style episodes)
– How this event gives you actionable strategies to grow, nurture, and sell
– Why it’s rooted in real relationships – not slides or sales pitches
– How we’re raising money for Small Steps 4 Hannah with every VIP pass
Your next step:
Ready to grow your email list, build real trust, and learn what’s actually working in 2025?
Join Inside The Inbox Season 2 – the audio only event designed to help you grow, nurture, and sell with confidence.
🎧 It’s free, fluff-free, and made for women who want visibility that converts.
Why I Created Inside The Inbox (and Why Season 2 Is Next-Level)
This whole event?
It was born from sheer frustration – straight up.
Frustration with the cookie-cutter summits. The performative panels. The “visibility” advice that looked shiny on the outside but left you with nothing to actually do afterward.
I’m talking about those summits where everyone sounds like they’re reading off the same damn teleprompter.
30-minute Zoom recordings with zero depth, zero personality, and absolutely zero actionable takeaways.
And the ones that dangle “free access” – but it expires before your morning coffee’s even cooled.
And don’t even get me started on the email marketing tips…
“Write good subject lines!”
“Add value!”
“Be consistent!”
Cool. But how?
What does that actually look like today in 2025, when inboxes are crowded, AI summaries are replacing your preview text, and your audience is completely over the bro marketing nonsense?
So I sat with that frustration and thought – what if we did this differently?
What if we took out the pressure and the posturing, and instead created an event that was:
✅ Easy to consume
✅ Grounded in real strategy
✅ Rooted in relationships first
✅ And actually… dare I say… fun AF?
That’s how Inside The Inbox was born.
An audio-only, private podcast event you can binge in your leggings while packing lunchboxes or folding washing.
No slides. No fluff. No Zoom fatigue.
Just honest, tactical, generous conversations with people who actually know what they’re talking about.
Season 1 was our little experiment – and honestly? It blew me away.
Over 1,100 signups.
$1,458 raised for charity.
And the feedback was so positive, I knew we had something special.
You can watch the case study all about how that went down here!
Season 2?
We’re going even bigger – and better.
This time, I’ve even created a quiz to help you figure out exactly what strategies, speakers, and sessions are going to move the needle for your unique business. Because this isn’t about bingeing 20 interviews and walking away with another giant to-do list.
No thanks.
This is about clarity. Intention. Strategy that serves.
So I made it even simpler:
At the end of every single episode in Season 2, I outline one action step you can take that day – yes, that day – to grow your audience or improve your email strategy. No guesswork. No pressure. Just one clear move forward.
Because if I know anything, it’s this:
We don’t need more information.
We need direction.
We need to know what’s working – and then feel confident enough to actually try it.
That’s the whole energy behind Inside The Inbox.
It’s not about more noise.
It’s about better results – built on real strategy, real people, and real relationships.
What’s Coming in Season 2
Season 2 of Inside The Inbox is designed to cut the fluff and bring you smart, soulful, bingeable strategies that actually work in 2025.
We’ve got 4 powerful days, 30+ incredible voices, and every episode is under 15 minutes – so you can learn while you’re making lunch, on school pick-up, or squeezing in a walk.
Let’s break it down:
Step One: List Growth That Feels Like You
No cookie-cutter lead magnet advice here – we’re getting real about how to grow a list that’s aligned, intentional, and full of dream clients who want to hear from you.
Some of the speakers I’m highlighting include:
→ Dallas Travers shares how she donates $1 per subscriber – and how that value-driven approach changed her list growth and her business.
→ Nadalie Bardo breaks down how she uses Pinterest to drive evergreen traffic and signups, without the pressure of constantly creating content.
→ Tiffany Crenshaw shows how to turn real-life conversations into subscribers – reminding us that offline connection still works wonders
… and more!
You’ll walk away with fresh, creative strategies to attract the right people – without the burnout.
Step Two: Nurture Without the Noise
Want your emails to actually mean something? This is about building trust, connection, and a nurture strategy that keeps people coming back for more.
→ Emjae reframes email with her soulful “write to one, speak to many” mindset – it’s a game-changer.
→ Tara Reid walks through her 6-month nurture sequence that keeps her list warm, loved, and ready to buy.
→ Susan Lovett makes a bold case for ditching the templates and finally using your own voice in the inbox.
These are the conversations that will help you turn subscribers into superfans – setting you up beautifully for step 3…
Step Three: Selling That Feels Good
No sleazy tactics. No manufactured urgency. This is all about selling with integrity – and building a business that actually gets paid.
→ Jessica Andersen shares how a “post-launch” email – the one she almost didn’t send – ended up making the sale.
→ Lise Cartwright teaches her system for weekly flash sales that bring in consistent revenue, no stress required.
→ Sreedevi V reveals what happened when she emailed every day for a month – and why she’s doing it again.
You’ll leave with at least 3 new ways to sell that feel simple, strategic, and so you.
What Makes This Format So Damn Effective
Look, I’m a mum. I’m running two programs. I’m managing my team.
I don’t have time for another summit that requires 27 logins and 14 Zoom links.
So I made this for people like us.
• You sign up here: kyliekelly.com/inbox
• You get access to a private podcast feed.
• You listen when and how you want – no fluff, no pressure, no replays that expire in 6 seconds.
And the best part? You feel like you’re in the room.
These conversations are raw, real, and totally voxer-style – because I want you to hear the “ums,” the laughter, the human-ness. That’s where the magic is.
Let’s Talk About the Charity (Because This Matters)
Just like last season, Inside The Inbox isn’t just about growing your email list or learning smarter strategies – it’s also about giving back.
Just like last time, I’ve chosen to support Small Steps 4 Hannah – an incredible Australian charity doing life-saving work to end domestic and family violence. They’re leading the charge in creating change through education, community programs, and public advocacy – all in honour of Hannah Clarke and her three beautiful children.
This cause hits me hard.
Because while we’re out here building businesses and chasing big, bold dreams, there are women who are simply fighting to feel safe in their own homes. And if Inside The Inbox can help change even one life through this event… then that’s the kind of impact I want this business to have.
So here’s how we’re doing it:
Every time someone upgrades to the VIP Pass, a portion of the profits goes straight to Small Steps 4 Hannah.
No gatekeeping.
No extra donation buttons.
No “portion of proceeds will maybe go to charity.”
Just real impact. Built into the business. No questions asked.
Last time, we raised $1,458 – and honestly? That blew me away.
This time, I want to double that.
So when you upgrade to VIP – yes, you get lifetime access to the episodes, co-working sessions with me and exclusive bonuses…
But more importantly?
You help take a small, powerful step toward making the world safer for women and children.
And I don’t know about you but that’s the kind of business I want to run.
One that creates ripple effects beyond just revenue.
One that stands for something.
How to Join (and Why You Should)
If you’re not already signed up, you’re gonna want to change that.
Click here and register for your ticket – totally free to join, and I’d love for you to be part of this experience.
If you’re someone who’s been craving:
• Visibility that actually works
• Email strategies that feel like you
• Conversations that go deeper than “just add value”
• A way to learn without burnout
This is your thing.
Inside The Inbox isn’t about collecting followers or chasing virality.
It’s about real connections, trust-building, strategic growth, and making more sales without selling your soul.
And if you love this podcast? You’re going to LOVE this event.
Final Thought From Kylie
Inside The Inbox Season 2 is here. And it’s built for women like you – busy, brilliant, ready for more.
If you’ve been craving a smarter way to grow – without selling your soul – this is it.
Sign up: kyliekelly.com/inbox
Share it with a biz bestie.
Grab your VIP Pass if you can.
And let’s raise some money for a cause that actually matters.
I’ll see you inside the inbox.
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Full Transcript:
Kylie Kelly [00:00:00]:
So over these three days, you are going to be able to take away some really simple little tweaks or changes or strategies that you can implement really quickly and actually see the move the needle in your business. Are you a female business owner frustrated with battling the algorithm and looking for growth strategies that don’t involve awkwardly pointing or dancing online or throwing cash at paid ads? Welcome to The Email Growth Show. I’m your host, Kylie Kelly, visibility and email marketing strategist. I grew my email list from zero to almost 10,000 subscribers in less than two years, and the same is possible for you too. Are you ready to build your email list and start making more money in your online business? Let’s head into today’s episode. Hey hey! Welcome back to the email growth show. Now before we dive in, yes, I did skip Tuesday’s mini episode. I know, I know.
Kylie Kelly [00:00:56]:
I’ve been consistent for weeks, but I promise it it was for a really good reason because next week Inside the Inbox season two officially kicks off and it’s about to take over your earbuds in the very best way. So today’s episode is a full behind the scenes tour of the event, why I created it, how season two is next level, what you can expect from each day, the charity component I’m so proud of, and how you can be part of it for free, obviously. Now this event is not another summit. It’s not surface level fluff. It’s not fifty hours of rehashed slides that you’ll never watch. It’s smart, strategic, relationship first marketing in podcast form and it’s going to show you exactly what’s working now when it comes to growing, nurturing and selling through your email list in 2025. So let’s dive straight in. Firstly, why did I create inside the inbox? This whole event was born from sheer frustration straight up.
Kylie Kelly [00:01:58]:
Frustration with the cookie cutter summits, the performative panels, the visibility advice that looked shiny on the outside but left you with nothing to actually do afterward. I’m talking about those summits where everyone sounds like they’re reading off the same damn teleprompter. The thirty minute Zoom recordings with zero depth, zero personality and absolutely zero actionable takeaways. And the ones have dangle free access, but it expires before your morning coffee is even cooled. And don’t even get me started on the email marketing tips. Write good subject lines, add value, be consistent. Awesome. How the fuck do we do that? What does that actually look like today in 2025 when inboxes are crowded, AI summaries are replacing your preview text and your audience is completely over the bro marketing bullshit.
Kylie Kelly [00:02:41]:
So I sat with that frustration and thought, what if we did this differently? What if we took off the pressure and the posturing and instead created an event that was easy to consume, grounded in real strategy, rooted in relationships first, which is how I roll, and actually, dare I say, make it fucking fun. So this is how Inside the Inbox was born. An audio only private podcast event that you can binge in your leggings or packing lunch boxes or folding washing. No slides, no fluff, no zoom fatigue. Just honest, tactical, generous conversations with people who actually know what they’re talking about. Now season one back in February was my little experiment and honestly it blew me away. There were over 1,100 sign ups. We raised almost $1,500 for charity and the feedback was so positive, I knew we were on to something special.
Kylie Kelly [00:03:37]:
So season two, we are going even bigger and better. This time I’ve created a quiz to help you figure out exactly what strategies, speakers and interviews are going to move the needle for your unique business because this isn’t about binging 20 interviews and walking away with another giant to do list. No, thank you. This is about clarity. This is about intention. This is about strategy that actually serves you. So I bought back one of the fan favorites from season one and at the end of every single episode, I outline one action step that you can take that day. Yes, that day to grow your audience or improve your email strategy.
Kylie Kelly [00:04:16]:
No guesswork. No pressure. Just one clear move forward. Because if I know anything, it’s this. We don’t need more information. We need direction. We need to know what’s working and then feel confident enough to actually fucking try it. That is the whole energy behind inside the inbox.
Kylie Kelly [00:04:32]:
It’s not about more noise. It’s about better results built on real strategy, real people and real relationships. So what’s coming up for season two? So season two of Inside the Inbox is designed to cut the fluff and bring you smart, soulful, bingeable strategies that are actually working right now. There are three powerful themed days, 30 plus incredible voices, and every episode is under fifteen minutes. There might be one or two that do teeter over that, but I promise you it’s for a good reason. So you can learn while you’re making lunch, on school pickup, or squeezing in a walk. So I wanted to break the days down for you. So day one is called list growth that feels like you.
Kylie Kelly [00:05:14]:
There’s no cookie cutter lead magnet advice here. We’re getting real about how to grow a list that’s aligned, intentional, and full of dream clients who want to hear from you. Some examples. I’ve got the incredible Dallas Travis sharing how she donates $1 per subscriber and how that value driven approach changed her list growth and her business. Natalie Bardo is breaking down how she uses Pinterest to drive evergreen traffic and sign ups without the pressure of constantly creating content. Tiffany Crenshaw shows how she turns real life conversations in person into subscribers, reminding us that offline connection still works really well. So that’s just three out of the 10 speakers that we have. Right? And this day matters because you’re gonna walk away with fresh creative strategies to attract to the right people without burning out, without posting another fucking Instagram reel.
Kylie Kelly [00:06:07]:
So you are in for a treat. And then day two moves into nurturing without the noise. So if you want your emails to actually mean something, this day is about building trust, connection, and a nurture strategy to keep people coming back for more. So some examples of the speakers, MJ’s reframing email with her soulful right to one, speak to many mindset. Tara is walking through her six month nurture sequence to keep her list warm, loved, and ready to buy, and Susan is making a bold case for ditching the templates and finally using your own voice in the inbox. So day two are conversations that are gonna help you turn subscribers into superfans that then sets you up perfectly for day three that’s all about selling that feels good. So no sleazy tactics, no manufactured urgency. This day is all about selling with integrity and building a business that actually gets you paid.
Kylie Kelly [00:07:03]:
So some examples, again, of the speakers. We’ve got Jessica sharing how a post launch email, the one she almost didn’t send, ended up making a sale. Lisa’s talking to us about how her system for weekly flash sales brings in consistent revenue, and I’m really excited to implement that one. And Sree reveals what happened when she emailed every day just for a month and why she’s doing it again. So day three is gonna leave you with at least three new ways to sell that feel simple, strategic, and perfect for you. Right? So over these three days, you are gonna be able to take away some really simple little tweaks or changes or strategies that you can implement really quickly and actually see the move the needle in your business. Now, like I said, we have a lot of speakers, 30 speakers. So the quiz that I’ve created that you’ll be able to take once you register is gonna help you prioritise which interviews not to miss.
Kylie Kelly [00:07:55]:
And remember, they’re only fifteen minutes long, so you will be able to whip through them pretty damn quickly. So what makes this format so damn effective? So, you know, transparently, I’m a mom to two little crazy boys. I’m running a mastermind. I’m running a membership. I’m trying to have a life. Like, I don’t have time for another summit that requires 27 fucking logins and 14 Zoom links. Like, I just don’t. So I made this for people like me.
Kylie Kelly [00:08:20]:
You sign up. You get access to the private podcast feed. You listen when and how you want. There’s no fluff. There’s no pressure. There’s no replays that expire in six seconds. Right? So you get free access for the entire period. You get to take the quiz and prioritise the interviews you want to listen to.
Kylie Kelly [00:08:36]:
And then it’s your choice if you want to upgrade to the VIP class. You have time between you and I. There’s even an on call weekend when I’ll bring everything back for the weekend so you’ll have extra time. Again, no pressure. I want you to be able to listen and digest these interviews and take what you need so that it actually makes a difference in your business. And I think the best part of this event is that you feel like you’re in the room. These conversations are raw. They’re real.
Kylie Kelly [00:09:02]:
Completely done on Voxer because I want you to hear the arms, the laughter, the humanness in our conversations. That is where the magic is. So lastly, let’s just talk quickly about the charity component of this event because it matters. So just like last season, Inside the Inbox isn’t just about growing your email list or learning smarter strategies. It’s also about giving back. So like last time, I’ve chosen to support Small Steps for Hannah again. This is an incredible Australian charity doing the life saving work to end domestic and family violence, all in honour of Hannah Clarke and her three beautiful children. If you don’t know the story of Hannah Clarke, you can Google it.
Kylie Kelly [00:09:40]:
It is too sad for me to say on this podcast, but I’m sure you kind of get the idea of what might have happened to that beautiful family at the hands of domestic violence. So this cause hits me hard because while we’re out here building businesses and chasing these big, bold fucking dreams, there are women who are simply fighting to feel safe in their own homes. So if my event, if inside the inbox can help change even one life, right, even one woman’s experience, then that’s the kind of impact I want this business to have. So here’s how we’re doing it. Every time someone upgrades to the VIP pass, a portion of the profits go straight to Small Steps to Hannah. No gatekeeping, no extra donation buttons, no portion of the proceeds maybe go to charity. I don’t know. Real impact built into the business, no questions asked.
Kylie Kelly [00:10:27]:
Last time we raised $1,458 and honestly, that blew me away. This time, my goal is to double that. So when you upgrade to the VIP pass, yes, you get lifetime access to the episodes, you get co working sessions with me, and you get bonuses. But more importantly, you help take a small powerful step toward making the world safer for women and children. And I don’t know about you, but that’s the kind of business I wanna run, one that creates ripple effects beyond just revenue and one that stands for fucking something. So, please, if you can swing it, if you can afford it, upgrade to the VIP pass and know that you are also helping you make a difference too. Now if you’re not already signed up, you’re gonna wanna change that. The link is in the show notes or you can just go to kylakelly.com/inbox.
Kylie Kelly [00:11:13]:
Totally free to join and I’d love you to be a part of this experience. If you’re someone who’s craving visibility that actually works, email strategies that feel like you, conversations that go deeper, then just add value, and a way to learn without burning the fuck out, then this is your thing. Inside the Inbox isn’t about collecting followers or chasing virality. It’s about real connections. It’s about trust building. It’s about strategic growth and it’s about making more sales without selling your soul. And if you’re a fan of this podcast, if you love listening to me every week, you are going to love this event. So it drops next week.
Kylie Kelly [00:11:51]:
We kick off on Monday. It’s going to be so damn good. And I’ll be in your ears every day, thinking you real strategy, smart insights, and bold as fuck conversations that are going to transform how you use email and how you think about visibility. So sign up, share it with your biz bestie, grab your VIP pass if you can, and let’s raise some money for a cause that actually matters. And I will see you inside the inbox. And, of course, I’ll be back next Tuesday with some juicy takeaways once the event kicks off. Thanks again for being here. I appreciate you so damn much, and I will see you next week.
Kylie Kelly [00:12:26]:
Bye for now. Thank you so much for tuning into this episode of The Email Growth Show. I hope you found valuable insights into the next steps you can take to grow your email list and boost your business without relying on social media or paid ads. If you enjoy this episode, please take a moment to rate and review the show and share it with others. Your feedback helps me reach more female entrepreneurs just like you who are ready to say goodbye to social media and leverage email marketing to grow their business and make a bigger impact. Thank you so much for listening and I’ll see you in the next episode.
